It’s time to see profitable ad results. Let our team of expert media buyers and creative strategist give you your desired ROAS
London School Of Trends
The brand is a legacy brand, but this was their first time venturing into the online space. They started working with us in early 2024, and we have hit it off the bat ever since then.
In the first three months, we generated a massive 63k at 1 4.2 ROAS. All this was possible by using our standard creative testing method and learning about the business from the client – a standard procedure followed by team Salt.
This brand continues to work with us and is growing 20% M-O-M.
Tortoise
This brand came to us amid a festive season. The problem was piling up inventory and the risk of it going to waste (season-specific clothing).
The brand worked in the leather jacket segment.
We worked on the unit metrics and developed a perfect blend of creativity and copy that will hit the market well.
The results? 9.3 lakhs in just 15 days. (15x more than what they did the past 30 days)
XOXTOYS
The primary challenge was strategy, as sexual wellness brands often face frequent bans from Meta and Google, making advertising extremely restrictive and necessitating creativity in every piece of content.
Many agencies rejected this brand, but we saw the opportunity as a fun challenge.
We assured the founder that finding the right approach would take multiple attempts, but we’ll stick throughout!
We focused on Google Search ads, as display ads were not an option, and supplemented our efforts with quirky yet sophisticated creatives on Meta.
This approach allowed us to navigate the restrictions and drive growth effectively.
Outdoor goats
The main issue was their ROAS. They had just ₹3 Lakhs in revenue and a 1X ROAS in 4 months.
After chatting with the founder, we saw that profitability mattered more than scaling for their marketplace.
The challenge was slow yet profitable growth.
At Salt, we believe 70% of e-commerce problems can be solved with incredible creatives (seriously, we’re wrong.
We’ll buy you a pizza!). So, we set up our creative sandbox and did a rigorous 40-day testing period.
In just a month, we found what worked, and that’s when we started increasing the budget while keeping a 3X ROAS and generating 11 lakh.
That’s how we got things cooking!
Performance marketing has changed. If you are still trying to find the best audience or micro-target, you have got it all wrong! We have been at the game for years now and have seen advertising evolve. We focus on creating stunning creatives that help your ad stand out and convey the message. Our team also advises you on what type of creative assets must be made to streamline the entire process. We undertake ads as part of the creative process from start to end!
A winning combination of “Creative + Copy + Offer + Strategy” is all you need to become an industry leader. Think of that one brand that inspires you. The truth is, they have this part already figured out.
With our rigorous testing system for all these elements (make sure you ask for a demo if you want to see it on the call), we will identify the winning combination for you.
Nothing is worse than expecting profits but getting just likes and views at the end of the month. We focus completely on turning your brand into a profit-spitting machine. Each ad that goes out focuses on this. We put emphasis on important metrics like Revenue, MER, Contribution margin, AOV, and lifetime value!
This is where we understand what can be better. This involves a deep dive into your analytics and creatives. We find leakages in your current funnel and fix it.
This is where we devise a plan based on our research of competitors, industry, and customers.
The grace period. Usually lasts between 30-45 days. This is where we tests creatives, offers and products. A whopping 30-50 creatives a month
Based on what we learned during the testing period, we deploy our scaling strategies to bring you massive results.
Salt Media is a D2C scaling agency. We work with 1 industry and provide 1 service (as we do that the best). That being said, we have worked with various categories such as Skincare, Wellness, Fashion, Home care, etc.
We don't have one price that fits all. Every brand has a unique voice, identity, product, market and requirements. However, we will give you an accurate quote once we know about your brands.
We can't comment on others, but we have two pillars at Salt: Data and Creativity. For any D2C brands, if these 2 are nailed down, it's difficult to lose. Our processes are designed to optimise this for you.
Again, difficult to comment without knowing about your brand but most brands scale within 60-90 days of working with us.
Yes, you can mention it at the time of the call that you need an account audit.